The Comfort Mama is the Australian made maternity label who dares to embark on the journey of motherhood with you. 

From pregnancy to labour, nursing and the years beyond, we designed a ready-to-wear dress line that doesn't compromise on your comfort or style.

A few things we care about, just like you:

  • Happily answering doors, minus the mens t-shirt look.
  • Inviting guests over with confidence, knowing you have something to wear. 
  • Heading beyond the front door, with pockets for all the necessary bits!
  • Comfy, stretchy, long-lasting fabric that lives through the years of #mumlife. 
  • Practical hospital-must-pack clothes that keep in mind postpartum support. 
  • Looking good and feeling great, knowing it's been Aussie made. 
  • Easy-access for breastfeeding; anytime, anywhere, with ease.

Pregnancy is a beautiful time to cherish and remember, . And we need something that works. A 'throw-on' dress that drapes beautifully on our bump; made for comfort, ease and practicality. A stylish day-dress that can also serve as pj’s without anyone knowing! (Life hack!)

We’ve got it, Mama! A fashion-forward yet comfy maternity range.

Our intelligently designed dresses, embrace your ever-changing body and bump. Unlike most maternity dresses (featuring the belly bump) our design bounces back to a chic shape, making it wearable years beyond your pregnancy. 

The buttery soft fabric is luxurious on skin, anti-static and hypoallergenic. Each dress features hidden pockets, a snap button neckline and a silhouette to suit all body shapes and sizes. With multiple colours available, this dress quickly becomes your wardrobe staple.

All of our dresses come with a set of breathable, reusable breast pads, too! Never leave home feeling uneasy again. It’s OK, we’ve got you covered!

Upgrade your wardrobe now. Browse the range. 

Also we now stock a broad range of mama must haves - hospital bag organisers, nipple butter, knit rompers and blankets, birth affirmation cards, announcement discs etc. Check out what's new here!


MEET OUR FOUNDER: Belinda Condon

I'm Belinda, the Mama behind The Comfort Mama (TCM). I live just outside of Geelong in Victoria with my gorgeous hubby, 6-year old daughter Mila and our Pomeranian, Bowie.

I know how it feels to not fit back into your favourite jeans (ugh). I understand that greeting unexpected visitors in oversized tees or baggy maternity dresses is a real confidence killer. No thank you! 

Before I started my journey, I craved versatility; a dress wearable in public, and at home. I wanted to rock out my dry-shampoo-doused top-knot in an outfit that’s comfortable and fabulously stylish—even while eating delicious cake with my visitors.

Turns out, it wasn’t just me—Mamas all over Australia felt this way!

In 2017, I reimagined a new dress, styled perfectly for during and beyond those life-changing, fleeting nine months. I created a brand called Love & Lounge, with a purpose. 


Since 2017, The Comfort Mama has continued to grow, allowing us to lovingly handmade our our dresses in Melbourne, work with new fabrics and prints, plus add new designs and additional sizes. Stay tuned for breastfeeding tees, summer dresses and robes! 

The best part? I still wear my dresses six years after giving birth. I even wear them to bed; sometimes the next day too, but shhh, don't tell anyone. 

That's my story! Can you relate? Tell me yours!

Follow The Comfort Mama and join the conversation! You can find us on Instagram, Facebook and Pinterest.

Stay safe & well.

Much Love, Belle x